Brands built to be felt.

Selected work

BRAND SYSTEMS

ABOUT

HOSPITALITY

AI CREATIVE WORKFLOWS

DIGITAL DESIGN

IHG HOTELS & RESORTS

“Victoria is an absolute genius. She has single-handedly transformed the branding marketing and media materials for KILL DICK. If you don’t work with her you’re already in the past.”

— Luke Goebel | Award-winning author and screenwriter

KYLIE X META

Details that Shine

Created as a personal creative exercise inspired by the launch. *Disclaimer: This is an independent creative exploration inspired by the Meta Starfire launch featuring Kylie Jenner. This project was created for portfolio purposes only and is not affiliated with, commissioned by, or endorsed by Meta or Kylie Jenner.

Creative in motion

Inspired by the Meta Starfire launch featuring Kylie Jenner

As someone who loves working at the intersection of luxury, beauty, fashion, and technology, I created this to explore how AI-powered creative tools could extend the visual world of the campaign through motion, storytelling, and art direction.

Casadonna Brand Identity
IHG Winter Campaign Landing Page
Komodo Restaurant Billboard Launch
Kimpton Landing Page

Visual Systems

We're not here to follow trends—we're here to build something timeless. We create thoughtful digital and IRL experiences that balance strategy, storytelling, and beautiful design. Take a look

A cinematic exploration of memory, emotion, beauty, and the surreal.

VICI Dreamscapes is an ongoing visual series blending art direction, motion, AI, and experimental storytelling to create immersive worlds that feel somewhere between a memory and a dream.

Things we create. Things we love.

July Color of the Month: Pale Blush ✨ Color isn’t decoration—it’s one of the first things people feel about a brand. This month we’re highlighting Pale Blush: a hue that communicates warmth, compassion, softness, and modern l
monday mood

Meet Victoria

Born in Miami and raised in Sweden, Victoria Nilbrink is a Creative Director and multidisciplinary designer with over a decade of experience shaping brand experiences across hospitality, luxury, lifestyle, and entertainment.

Her work lives at the intersection of brand, culture, and storytelling—driven by curiosity, emotion, and a belief that the best creative should make you feel something.

Based in Miami and New York. Creating worldwide.

A digital design mockup titled 'kalis mui' featuring a neutral color palette, minimalist and modern aesthetic with images of a woman, tropical leaves, and abstract art, on a soft fabric background.
A collage of images from a social event, including people dressed in formal and casual attire, a dining setup with various dishes, interior decor of a restaurant with chandeliers and plants, and a fashion magazine cover featuring a woman in a white o
Close-up of a white paper bag with a green tag that reads 'Concierge' attached to it.
A stylish woman with dark skin and short black hair walks with a rolling suitcase in front of a white tiled wall, advertising IHG Hotels & Resorts with text promoting spontaneity and savings.
Person holding a flyer with pink and black design elements, featuring images of a woman with glasses, artwork, and neon signs, on a white wall background.
A person holding a beige tote bag with a green logo, containing white lilies, against a white wall background.
Smartphone displaying a restaurant menu app with a pizza image and descriptions, placed on a light-colored surface with a shadow.
Close-up of two pastel-colored product tags, one beige with white abstract lines and the other light pink with white text, attached to black string on beige fabric background.
A smartphone displaying a website with red and black colors, placed on a red surface with a black background.
An iPad displaying Reid Beauty website on a beige table with a white background, surrounded by a striped glass vase with a pink anthurium flower, a beige glass candle holder, a gold marker, and white sticky notes.
A flat lay of two empty glass vases, a printed sheet with the title 'Embodied Esthetics' showing font styles, and a shadow cast on a light-colored surface.
A white box with a business card on top. The business card has a red background with the word 'Saucy' in white cursive and 'Pizza Bar' underneath, and a teal section with contact information.
Laptop displaying a website with two models wearing T-shirts that say 'Yeshua Loves You' and 'Yeshua' in stylized text, on a beige surface with shadows.
A laptop computer displaying a website for a beauty clinic, placed on a wooden rattan-style table. Next to the laptop is a glass of iced coffee and a closed notebook with a pen on top. The background includes a plush, cream-colored sofa.
Screenshot of a construction firm's website on a desktop and mobile device, featuring black and white design, images of buildings, and service descriptions.
Luxury resort over clear blue ocean with thatched roof huts, promotional webpage for IHG Hotels & Resorts featuring logos of Regent, InterContinental, Vignette, Kimpton, and Indigo hotels, and a QR code.
A small tote bag with the phrase "Faith Over Fear" printed on it, placed on a rocky surface outdoors.
A glass dropper bottle filled with golden liquid, labeled 'SHNDE,' resting on a rocky surface near water, illuminated by warm sunlight.

Get in Touch

Have a project in mind? Tell us a little about your vision, your goals, and what you're looking to create. We'll review your inquiry and be in touch within 48 hours to explore what we could build together.