Luxury Brand Identity
We developed a bold visual identity for a new Padel Brand opening in Costa Rica. We translated the energy of the jungle into a vibrant visual language—pairing playful color, bold typography, and contemporary graphics to create a brand that feels dynamic, approachable, and full of life.
Client
JNGL PDL
Deliverables
Primary & Secondary Logos · Color Palette · Typography · Graphic Elements · Brand Patterns
Project Overview
Project Overview
JNGL PDL—a Paddle brand set in the captivating tropical oasis of Costa Rica, allowed us to explore a design approach that reflects vibrancy, playfulness, and boldness.
Drawing inspiration from the natural beauty of the surroundings, we carefully curated a color palette that harmoniously blends light and slightly bold hues. This fusion was meticulously chosen to evoke a sense of tranquility, adventure, and intrigue, mirroring the spirit of JNGL PDL's essence.